Join your host Giuseppe Grammatico and his guest, Carmelo Marsala, as they discuss gaining support from a franchising company. A potential franchisee should be ready on the confirmation days because a great concept alone won’t cut it. Hence, the CEO shares tips to help you be a successful franchisee. A 90-day cycle of feedback and improvements results in an improved support program for the Spray-Net franchise company.

In this episode, you will learn:

  • Customized chemistry and smarter painting
  • What are you expecting from your franchisees?
  • Never think you know everything; instead, consult with your clients
  • Sales are handled by one, while production and sales are regulated by the other
  • Reverse engineer your process to reach your goal
  • And so much more!

Mentioned in the show:

Grit: the power of passion and perseverance | Angela Lee Duckworth

About Carmelo Marsala:

As founder and CEO of Spray-Net, a home improvement franchise spanning over 100 territories across North America and growing, Carmelo leads R&D of new products, services, and technology to consistently provide homeowners with innovative, cost-effective, and specialized home-improvement services that modernize a property and increase its value. Certified in coatings technology and formulation by the Coatings Institute of Missouri and the Chicago Society for Coatings Technology, Carmelo’s technical knowledge is the foundation of Spray-Net’s patented weather-adjustable coatings. He currently holds three patents on paint application processes and their related chemistry. He is also a graduate of the Entrepreneurial Master’s Program at MIT put together by the Entrepreneur organization. Spray-Net has been part of the fastest-growing Canadian companies from 2017 to 2020, named the 2020 global emerging franchise of the year by the International Franchise Association, and featured in Forbes, Entrepreneur Magazine, Franchise Times, and on HGTV.

Most recently, Spray-Net has been named one of the top 50 best places to work in Canada in its category. With close to 20,000 homes revamped, Spray-Net is the home-improvement franchise changing how homeowners renovate. Thanks to its patented weather-adjustable paint process and proprietary chemistry, Spray-Net delivers a like-new durable factory finish that is quick & cost-effective, providing all the benefits of replacement with the speed and affordability of painting, the best of both worlds! As a result, spray-Net is the most cost-effective way to modernize a home and boost property value.

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