Hey everyone, Giuseppe Grammatico here, your franchise guide! Today, we’re tackling the top 5 franchise myths I hear all the time. We’ve addressed some of these in past episodes, like this one on The Top 5 Common Franchise Myths, but it’s always good to have a refresher! Let’s clear the air and see what franchising is really all about.
Myth #1: Franchises Must Be Available in All States
Nope, not true! A franchisor decides where they want to expand. They might start regionally, prove their business model, and then go nationwide. Plus, some newer brands might not initially file in all registration states. So, if a franchise isn’t in your state yet, it doesn’t mean anything bad. Reach out to the franchisor directly and ask about future expansion plans!
Myth #2: Franchisees Don’t Really Own Their Business
This is a big one. You absolutely own your franchise business. You create a legal entity (LLC, S-corp, etc.), you run it, you grow it, you can even sell it. You’re in charge! You own 100% of your business. You’re just using the franchisor’s proven system and brand.
Myth #3: All Franchises Can Be Run Semi-Absentee (If You Have the Money)
While some franchises are designed for semi-absentee owners, many require full-time involvement, especially at the start. Each franchise has its own ideal candidate. A franchise consultant (like me!) can help you find opportunities that match your desired level of involvement. We figure out what you want and find brands that fit your lifestyle.
Myth #4: Franchises Are Only for the Rich
Think franchising is just fancy fast-food joints and requires millions? Think again! Plenty of franchises are affordable and can even be run from home, like coaching or consulting businesses. Franchises exist at all investment levels. Plus, funding options like SBA loans and using retirement assets can make ownership accessible. Talk to a funding expert; it’s free! They can map out your options. Kinda like getting pre-approved for a house – gotta know your buying power!
Myth #5: You Need Multiple Locations to Make Real Money
Most franchises don’t require multiple locations. You can absolutely be successful with just one. Some brands might encourage multi-unit ownership, but it all boils down to your goals and the specific franchise. Look at the franchisor’s financial performance representations (Item 19 in the FDD) and talk to existing franchisees. Ask them about earnings potential for single and multi-unit owners. You might even find that multiple territories of a service-based franchise are less than a single brick-and-mortar spot. So, compare apples to apples!
So, there you have it! 5 franchise myths… BUSTED!
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